Increase organic visibility while positioning the company as a trusted authority within environmental monitoring.

Conducted keyword research, optimised six websites and introduced an SEO-led blog strategy built around relevant customer search behaviour.

Created a sustainable content strategy designed to increase search visibility, support lead generation and strengthen the company's digital presence.

Refresh the visual identity and create a stronger suite of marketing materials for distributors, tenders and product launches.

Produced brochures, technical manuals, exhibition graphics and digital assets while developing more consistent brand presentation across customer touchpoints.

Delivered a more cohesive brand experience and created professional sales and marketing resources that could be used across print, digital and distributor channels.

Support the attendee experience while ensuring the event generated useful marketing value beyond the training itself.

Created presentations, training briefs and promotional material, then repurposed event content into social media and post-event assets.

Extended the lifespan of the event, supported customer engagement and created reusable marketing content for continued promotion.